The Influence of Artificial Intelligence Adoption and Workforce Digital Readiness on Organizational Growth
Rowinner G. Bautista | Monica Ivy A. Del Prado
Discipline: Artificial Intelligence
Abstract:
The rapid integration of Artificial Intelligence (AI) technologies has transformed organizational strategies, efficiency, and competitive-ness. However, successful adoption depends not only on techno-logical capability but also on workforce digital readiness, which de-termines how effectively employees adapt to new systems. This study proposes to examine the influence of AI adoption and work-force digital readiness on organizational growth, with a focus on productivity, innovation, and competitive advantage. Using a mixed-methods design, quantitative data will be collected from surveys of organizational leaders and employees across industries, complemented by qualitative interviews to capture deeper in-sights into challenges and best practices. Despite the growing adoption of AI in the Philippines, limited empirical studies have ex-amined the mediating role of workforce readiness in linking AI adoption to organizational growth, particularly within developing-economy contexts. The findings are expected to provide empirical evidence and policy guidance on how AI and digital readiness in-teract to shape organizational growth, offering implications for na-tional workforce development strategies, leadership practices, and training programs. This proposal highlights the importance of aligning technological investments with human capital develop-ment to maximize organizational outcomes in the digital era.
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