ºÚÁϳԹÏÍø Wen Sern Poh
| Papers | 1 | Cites/Paper | 95.00 | Cites/Author/Year | 15.83 |
| Potential Citations | 95 | Cites/Author | 31.67 | h-index | 1 |
| Year(s) | 2 | Papers/Author | 0.33 | g-index | 1 |
| Cites/Year | 47.50 | Authors/Papers | 3.00 | hI,annual | 23.75 |
| Papers | 1 | Cites/Paper | 95.00 | Cites/Author/Year | 15.83 |
| Potential Citations | 95 | Cites/Author | 31.67 | h-index | 1 |
| Year(s) | 2 | Papers/Author | 0.33 | g-index | 1 |
| Cites/Year | 47.50 | Authors/Papers | 3.00 | hI,annual | 23.75 |
Article List
The Effect of Influencer Marketing on Consumer Engagement and Brand Loyalty
Ching Yong, Sean Calvin Shin | Gao, Xing | Poh, Wen Sern
Discipline: Marketing